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generate a comprehensive strategy for gaining 500 followers on Medium

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Chapter 1: Introduction to the Molasses Method

In the quest to grow your follower count on Medium, the journey from 100 to 500 followers can be both enlightening and challenging. What strategies truly make a difference?

It’s often said that insanity is repeating the same actions yet expecting different outcomes. Approaching Medium as a business entails experimenting and refining your techniques based on what yields results.

Section 1.1: What Didn't Work

Initially, I tried following numerous random accounts. While this method netted me an additional 25 to 30 followers, many of them soon unfollowed. Furthermore, the unpredictability of their engagement levels was frustrating. Some users had interests that diverged significantly from my own; for instance, I have no expertise in cryptocurrency, making it illogical to follow writers in that niche.

Like many business ventures, research is crucial before deciding whom to follow.

Subsection 1.1.1: Writing Across Too Many Topics

It’s easy to fall into the trap of writing about whatever comes to mind daily. However, unless your publication is designed to be topical, this can leave readers confused about your brand’s focus. After penning an article on sexuality that drew minimal engagement, I recognized that I had strayed from my core subjects. While exploring diverse topics can be valuable, it’s more beneficial in the long run to establish a clear brand identity after some initial experimentation.

Exploring diverse writing topics for brand clarity

Section 1.2: The Importance of Formatting

Effective formatting is vital for article success on Medium. This piece, for example, is structured into digestible sections rather than overwhelming blocks of text. By simply adjusting text size and spacing, you enhance readability significantly.

Chapter 2: What Strategies Brought Success?

One key to my growth was treating Medium as the vibrant community it is. Writers must also be avid readers. Engaging with others’ work is essential; how can you expect readers to flock to your content if you aren’t reciprocating?

A good reader dedicates time to understanding stories, while a great reader supports those they enjoy. The transformative reader, however, takes it a step further by leaving thoughtful comments that spark conversations. Strive to be transformative.

Section 2.1: Supporting Others to Reach 100 Followers

The milestone of 100 followers is crucial on Medium, as it allows writers to monetize their content through the Medium Partner Program. Since many new writers are aware of this goal, supporting their journey can foster community spirit.

Section 2.2: Writing for Other Publications

Contributing to other publications not only helps build connections with talented editors and writers but also showcases various aspects of your writing to new audiences. I was fortunate to find submissions opened by talented individuals like Danielle Hestand and Jonathan Townend. Interestingly, my top-earning articles were primarily featured outside my own brand.

Section 2.3: A Healthy Perspective on Metrics

At the time of writing this, I had achieved exactly 500 followers. Given Medium's fluctuations, that number may have dipped slightly, but I don’t dwell on it. Instead, I focus on using metrics to set monthly goals. For instance, in February 2022, I recognized that my new job would limit my writing time, so I adjusted my goal to gain 100 followers, which I am on track to exceed.

While it’s important to monitor your numbers, don’t let a temporary decline discourage you.

Final Thoughts

Consistency is paramount on Medium. Unlike other platforms, a brief hiatus in writing or commenting won’t significantly impact your presence. However, the more effort you invest in writing, engaging, and networking, the greater your chances of success on the platform.

Stay smooth, friends!

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